We understand the reasons why one might resist building a site for one’s business: “I’m not a techie”, “it’s too expensive”, “I do not have time to deal” or the popular “I have enough work and I do not need a site” are some of the reasons why business owners are reluctant.
Η αλήθεια όμως είναι ότι η απόκτηση ενός επαγγελματικού ιστότοπου ούτε κάποια ιδιαίτερη εξοικείωση με την τεχνολογία χρειάζεται, ούτε κοστοβόρα είναι, ενώ η απουσία ενός web site κοστίζει σε χρόνο και χρήμα. Σκεφτείτε απλά ότι το 81% (σχεδόν 26 εκατομμύρια) των ανθρώπων ερευνούν μια επιχείρηση ή μια υπηρεσία στο διαδίκτυο πριν λάβουν μια απόφαση αγοράς.
As mentioned above, 81% of people research a business or service online before making a purchase decision. If you do not have a site, you have no chance of gaining a share of this market. Your website may be available 24/7/365 even when you are not. A website acts as your “always-on” professional consultant even outside of office hours.
The consumer of the 21st century is a skeptic. In fact, 56% of people said they would not trust a business that does not have a web site. Having a good website directly enhances your credibility as a legitimate business.
You do not need to be a techie to get a website. At 83Pixel we make sure that the process of creating and maintaining your web site is simple and understandable. Websites also offer better return on investment than any other form of advertising. If you are planning to invest in the development of your business, a website should be your first priority. Over time, this relatively low investment will pay off by bringing in new customers and building your brand.
Whether you are emailing, making calls or sending quotes – communicating with potential customers takes time. Your website can save you time by providing answers to frequently asked questions and customer questions, proper description of your products and services and automated processes. What does this mean for you? You can spend your time doing more important things for your business.